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DTSTART;TZID=America/New_York:20220511T173000
DTEND;TZID=America/New_York:20220511T203000
DTSTAMP:20260415T092818
CREATED:20220325T171627Z
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UID:2754-1652290200-1652301000@www.mdtechcouncil.com
SUMMARY:STARTUP U: BUSINESS MODEL CLASS\, MAY 11
DESCRIPTION:\n\n\nIn this online class\, you will learn the principles of the Business Model Canvas to understand\, design\, and differentiate your business model\n\n\n\n\n\nAbout this event\n\n\nInnovation is not always about new technology—in fact\, many of today’s leading companies like Amazon.com\, Apple\, and Netflix gained market advantages with business model innovation. \nIn this online\, participatory class\, you will learn the principles of the Business Model Canvas to understand\, design\, and differentiate your business model—whether you run a startup or an established business. \nWith examples and interactive exercises\, you will come away with a better understanding of where your business model is today\, and where you might want to take it tomorrow. \nThe class will cover: \n\nAn overview of the Business Model Canvas\, and how it differs from the Lean Canvas\nCustomer segments\, distribution channels\, and value propositions\nKey activities\, resources\, and partners\nRevenue streams and costs\nBusiness model adaptability in a changing world\nHow to spot assumptions in your model that need to be tested\n\nPresenter: Jonathan Boehman (with mentor Phillip Gomer) \nJonathan Boehman is an innovation & UX consultant\, and a startup advisor. He co-founded (and later sold) Immersion Active\, a Frederick-area digital firm focused on adults in the second half of life\, where he worked with such brands as the AARP\, Del Webb\, Long Fence\, and the Baltimore Ravens. He was most recently the Director of Innovation at Home Instead\, the world’s largest senior care franchise system\, and the co-author of Dot Boom: Marketing to Baby Boomers through Meaningful Online Engagement. \n\n\n\n\nMedia Contact \n\nApril Bartel\n\n\n\n301-694-2999\n\n
URL:https://www.mdtechcouncil.com/membership/events/calendar/startup-u-business-model-class-may-11/
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