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Pivoting Your Marketing Strategy During a Pandemic
May 1, 2020 @ 11:00 am - 12:00 pm
With the current pandemic severely limiting how much we can go outside and meet other people, sales and marketing have to innovate on the fly and look for new and different ways to communicate and engage with their customers and communities.
Join us and discuss:
1. How to tweak your marketing message
2. Transitioning to a virtual world
3. Building a Community
4. Maintaining your SEO
5. Adjusting your digital strategy
SPEAKERS:
Boney Pandya
Founder and Digital Marketing Strategist @Bon Digital
Boney Pandya has over ten years of digital marketing experience in the B2B, B2C, and association industries. Boney is the founder and chief digital marketing strategist at Bon Digital.
Barry Lipsy
Barry Lipsy is a trusted, proven C-suite marketing and business management executive.
His expertise and strategic insights are built on deep experience in 3 diverse sectors: 1) For-Profit / National Consumer Brands at Unilever and other companies; (2) Government/ Military (CMO/consultant for Army Recruiting), and; 3) Non-Profit / Healthcare, Medical Societies as CMO for a leading Regional Health System and Business Innovation Officer for a Medical Society.